Frequently asked questions
The Searchmetrics FAQs
Changing the password
How to invite a user?
What rights can I assign to the users on my license?
Why do I need sublicenses?
For which countries is the suite available?
What is social visibility?
What does Social Visibility show us?
A higher Social Visibility score of a domain indicates more popularity and interactions in the social media space. Comparison to thematically similar websites or competitors helps users to assess the strength of the domain in the market as well as potential growth opportunities.
How often does the data in Essentials updated?
Which period of time does the data in Essentials refer to?
Where can I see the development of my credits?
A special filter above the table allows the user to filter already used credits according to the favored date. A green highlighted display in the right top corner shows the available credits the user has. The credit overview informs about date, API/export analyses, type and the number of used credits of the particular export.
Depending on the particular essentials package the user owns, the number of credits gets increased again each month. The red highlighted numbers show the used credits and the green highlighted numbers the loaded ones.
How do I create a report?
The created report can be exported as a PDF file as well as sent in an e-mail. With only one click on Export to PDF the report can be opened and saved immediately in a PDF file. The data can be also sent to a favored e-mail address. Here, the user has the possibility to send the link to the current page in an e-mail (KPI, Grid or Chart) text or to send it as an attached PDF document. The data in the report always gets updated.
What is a credit overview?
Credits can be seen in the credit overview, so that the user gets an overview of so far used and charged credits. The overview is displayed in the user dropdown between settings and log-out.
A special filter above the table allows the user to filter and see already used credits according to the favored date. A green notification on the right hand sight refers to the credits that are still available. In case of a zero value, the notification turns black. The credit overview informs about date, API/ export analysis, type and the amount of used credits of the particular export.
What is SEO visibility?
What does SEO Visibility show us?
SEO Visibility presents the current trend and historical development of a domain's visibility in search engines. The index reflects how often a website shows up in the search results. While SEO Visibility can relate to a website's real traffic, it is important to remember that traffic can come from many different places online. Therefore SEO Visibility is only an indicator of visibility that comes from a website's organic search channel. SEO Visibility makes it possible to compare the performance of different domains in search engines. Because of the historical data, problems as well as positive changes can be identified. Comparing the SEO Visibility of thematically similar websites or competitors will provide the most value as developments of the market environment will be factored in and market trends easily identified.
What is Long Tail analysis?
Depending on the website and concept, this data can be extremely valuable for the recognition and development of market niches.
What does the competitor chart show? How do I read the graph?
The competitor chart can be read like an Eisenhower Matrix. On the left, you can see niche competitors and on the right, broad competitors. The top part of the graph indicates more traffic intensive competitors. This means that your main competitors can be found in the top right of the graph.
What is a level?
How is the potential calculated (optimization)?
Why are not all keywords that have changed positions shown under "Winners & Losers"?
Where can I find the keyword position history for a keyword?
What is the competitors’ traffic index?
Why are ranking keywords contained in the longdetail data but not in the weekly data in the essentials of my domain?
How can I add a large number of keywords to a project all at once?
- Select the keyword tab in the project wizard and download the sample file.
- Open a program such as Microsoft Excel, Open Office, etc.
- Create a blank workbook via "File" > "New" > "Blank workbook"
- Click on the "Data" tab, select "From text" and then select the downloaded CSV file.
- In the text conversion assistant, under "File origin", select option "65001: Unicode (UTF-8)" and click "Next".
- Under “Separator”, now select the same "separator" that separates the keywords from the tags, so that all keywords in the first column and all the tags in the second column are displayed in the display field of the text conversion assistant.
- Click on "Finish" and confirm insertion into the worksheet by clicking "OK".
- Add your own keywords (in column A) and tags (separated by commas in column B) to the sample file. Make sure row 1 with the cells "Keyword" and "Tags" remains unchanged.
- Save the file as a "CSV (separated by a delimiter)" file.
- Click on "CSV upload" and select the saved CSV file.
Why is backlink exporting aborted at times?
What decides whether a keyword is in the weekly or monthly database?
Why does the same keyword appear twice with different data?
How much data/how many keywords are monitored for the respective countries?
What does "Traffic Index" mean and how is it calculated?
Why is the sum of the traffic distribution not equal to the total traffic?
How long will it take before I can see my traffic data?
Can I exclude certain page areas from the optimization crawler?
Why does the SearchmetricsBot not comply with my robots.txt?