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» Filters for Longtail
» SEO and SEA analysis.
Freeze the movement
Identify and get an overview of important trends using filters: which pages achieved higher rankings in the last week with a particular keyword? Who lost position? For current keywords, you can even take a look into the future: because whoever jumped to a high ranking position last week, may just find himself in the opposite position next week.
Keyword(s) history
Websites and their keywords are often like a real relationship: a constant up and down. However, patterns can frequently be detected in these fluctuations, which vary from industry to industry and webpage to webpage. For easy success with a difficult keyword, it is crucial to know how long the relationship has been going.